My education and job experience has helped me to communicate and better understand the requirements of my clients and has put me in a much better position to recommend user friendly and productive solutions based on the technical knowledge I have gained through my education and experience.
I have a proven track record of taking projects from initiation through to completion while making sure that the goals were met within the define timelines. I have also managed to keep the whole process easy and interesting for the clients. I offer the following services:
Web & Print Design
I can help you put together an attractive and effective website design which represents you, stand out from the competition and appeals to your customers. While doing that I also design brochures, promotional material, flyers, etc to help get your unique message across whilst strengthening your brand.
The technologies and methods that I use include: Photoshop, Illustrator & InDesign
Web Development (Frontend & Backend)
For a website to be effective and appealing to your customers, it has to have some extra ordinary content, which you are able to update as and when you like; be it for managing text on your website or a complete ecommerce solution. This is not possible without a great Content Management System. I use ready-built CMS, which are functional, productive, easy to use and do not require any technical knowledge. Not just that, I offer bespoke CMS as well to cater for your needs and requirements, not matter what the size of the project is?
The technologies and methods that I use include: Dreamweaver, PHP with MySQL, osCommerce & WordPress
Brand & Identity Development
I can produce complete stationery pack, which is unique, striking and identifiable from your competitors. If you are after the logo only, then no problem, I am experienced in logo design that gels with, and reinforces, the rest of your visual presence.
The technologies and methods that I use include: Photoshop, Illustrator & InDesign
Search Engine Optimization
With more and more companies trading online it is becoming an increasingly competitive market and is therefore more important than ever to have a strong online presence. Every site I create is built with SEO in mind. Even as the basic standards, my sites offer optimised pages with the use of relevant address bar titles and Meta tags.
Once the base is ready, I move on to setting up a Google analytics and Google Webmaster account for you so you can track the effectiveness of your site; identify the type of customers who visit your website, which parts of your website are of more interest to them than others and then optimise the content of the website to retain the existing t customers and keep bringing in new customers.
The technologies and methods that I use include: Google Analytics, Google Webmaster & Alexa
Web / Email Marketing & Traffic Analysis
Your website is one of the key sales tools for your organisation, provided it is marketed actively and regularly and this is where the Google AdSense AdWords comes in. You target specific customers, which you know are searching for what you offer. Many of your potential customers will visit social media sites such as Facebook, LinkedIn and Twitter, and you can offer your services to them by marketing here.
Once you have built a customer base, you can always take advantage of email marketing solutions to keep in touch with your customers and build a stronger and more personal relation with them.
The technologies and methods that I use include: Newsberry, MailChimp, Google Analytics and Google AdSense
Copywriting & Content Management
Every website needs to be kept fresh and alive to maintain relevance to the website’s audience. I can help you with this by offering content management services, where I would take on the technical role of keeping your website evolving and up-to-date.
I can also help you with writing your web and print content. A web presence only isn’t all; a powerful combination of professionally content is also needed to increase your sales, create continuity in your marketing materials and to portray an image of trust, credibility and confidence in the eyes of your customers.